Jo has been working as a Lifestyle Journalist & Stylist for the last 10 years.
During which she has been Style Editor at Living etc magazine, Style Editor at The Sunday Times and more recently Style Director at Redwood Publishing. She has just finished her first book in collaboration with the Internationally renowned florist, Jane Packer. Jo and Liz met through their husbands 3 years ago. A similar, relaxed outlook on life and a mutual respect for health and well-being solidified their friendship.
Liz began researching the Blooming Babe brand 2 years ago, using the experience of her own pregnancies she was quickly able to identify what was missing from the market place. So it was to no surprise that when Jo became pregnant in October last year it was Liz who became her main confidante and pregnancy advisor.
Jo explains, “Liz is a walking pregnancy encyclopaedia, forget all those pregnancy bibles, what a girl really needs is Liz Horgan-Novarro on speed dial!”
Jo is in her 6th month of pregnancy and she will be posting regularly about her pregnancy experiences and the use of Blooming Babe.